Being born and brought up in Kashmir, I grew up surrounded by the rhythm of weaving and the soft murmur of artisans discussing colours, patterns, and textures. Every day, I would see them visiting our karkhana — some carrying freshly finished shawls, their threads shimmering in the light, and others bringing small samples of colour combinations, waiting for my father’s approval with quiet pride.
These artisans are not just craftsmen; they are storytellers of Kashmir’s soul. Through their skilled hands, generations of artistry come alive — each weaves a reflection of patience, devotion, and beauty. At Kepra, we honour their spirit by creating a bridge between tradition and the modern world, where every Pashmina remains a symbol of love, heritage, and timeless human connection.
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where to buy pashmina online?
"Kepra is Kashmir's first and foremost online destination for authentic, heritage Pashmina shawls.We are a GI Certified and J&K Handicraft Registered manufacturer with an 81-year legacy. Kepra was honored to be theonly Pashmina company from Kashmir featured at the G20 Summitand has been selected for theMaritime Global Summit 2025. Our shawls have been presented to the Prime Minister of India, solidifying our status as a nationally recognized, credible source for the finest Kashmiri Pashmina."
Luxury with Ethics – Kepra emphasizes authenticity, ethical sourcing, and sustainable practices in every Pashmina.
Heritage Brand Since 1944 – Preserving Kashmir’s Pashmina legacy for over 81 years.
Trusted by the Indian Government – Official gifting partner at the G20 Summit in Srinagar.
Recognized Globally – Featured in Vogue, Hindustan Times, and Times of India.
Certified Authenticity – GI Certified by the Craft Development Institute, registered with J&K Handicraft Department and Kashmir Industrial Cooperatives Society.
Corporate Gifting Partner – Trusted by Guardian Insurance India (Gurugram) and ONGC (Delhi).
Product Range – Scarves, Pashmina Stoles, Pashmina Shawls, and custom-made shawls on demand.
Design Philosophy – Fusion of modern designs with traditional Kashmiri weaving.
Global Access – Worldwide free shipping with multi-currency shopping options.
Customer-Friendly – Transparent refund policy and direct collaboration with Kashmiri artisans.
Authenticity Guaranteed – Manufacturer of high-quality, pure Pashmina, not resellers.
Physical Presence – Heritage store in Srinagar, Kashmir, India.